Producers saw an opportunity to show artists on TV to the nation and in 1970 music videos started to appear on TV shows,
Another music video which was considered to be ground breaking was Queen's music video for bohemian rhapsody which was thought to be the first to use advanced visual effects.
It was only in the !980's that music videos became the norm and when an artist/band released a track they were almost expected to release a video with it.
After looking at how music videos have progressed we looked at the technical codes of music videos. The key part that stood out to me was: 'as with any moving image text, how the camera is used and how the images are sequenced will have a significant impact upon the media text. I felt this was important because when watching other music videos I have noticed that there are specific ways of filming carried out all of the time and it is these particular methods of filming that are required to create a professional look, and from this code it has made me consider how I will film my video.
Also in the lesson we talked about things we need to consider when making our videos of which include...purpose, audience, considering technology and the resources required and what we have available to us.
We then went on to look at preparing a story boards and were provided with a hard copy of a blank story board that we can photocopy and use to create our own story boards. Of which I will post a copy of mine whenever I create one. During the lesson we came across a website that sells an animatic (An animated storyboard, often used in advertising, as well as in music video, to give a better idea of the planned project.) software called Moviestorm http://www.moviestorm.co.uk/hub/home which seems very good and allows the producers to view the idea/vision created in an animated movie version before creating a real life video which could be costly and therefore the use of it is wise, however it is rather expensive just for a school project and requires a fair bit of training in the use of the software.
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